It does exactly what the title says: helps the new writer heading for self-publication understand the multiple keys to creating a great cover, a series brand, and an author brand.
The designers at Deranged Doctor Design have been guiding me through cover branding from the very first book. And they're managing the design for this set of books.
I wanted something whimsical and eye-catching and metaphorical. That's what writing is to me. I browsed around a few image sites and came up with a cluster to use for the Discovering set.
Author Branding is like the stamp of quality, and books unlock doors to new worlds. 3D took the image, punched up the beauty, and here it is.
Author Branding depends on three things, consistently worked:
1] three little words
2] clever iconography
3] clever market copy
Discovering Your Author Brand is much more than those three things. It's packed with explanations based on examples, some of which you can find here.
It offers worksheets to guide you through your own development of an author brand. Remember, book b4 series b4 author persona.
As a bonus is the extra oomph of a script pattern for a trailer (which reduced can become a clip, short enough for TikTok or Instagram).
Interested? Find Discovering Your Author Brand here.
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