Celebrate *Discovering Your Author Brand*

 Now, a brand isn't burned into your flesh, but it is burned into your reader's minds.

Bring readers to your books, to your series, and to every thing connected to your author name through Branding.

Discovering Your Author Brand will help you start branding.

Here's the book description:

Here’s something not sexy. A brand for writing is a contract with the reader.

Here’s two more. Brands identify quality work with artistic effort. They serve as a stamp of approval for the customer.

Yeah, yeah. You’ve heard that before.

Look around, and you’ll spot lots of flash-bang presentations on creating author brands. As more writers become self-published and traditional writers try to increase their marketing, the Author Brand is a hot topic.

Everyone talks about it. Few people can explain how to do it or give instructions to follow.

Well, gee, here’s another book, too. How is Discovering Your Author Brand different from the other books in the marketplace?

1^st ~ It’s packed with examples based on highly successful writers.

Face it, in today’s marketplace, our competition is our peers and every other writer who has come before us. Agatha Christie is still selling. Ray Bradbury is selling. Arthur Conan Doyle sells. Isaac Asimov’s I, Robot was made into a Will Smith movie over two decades after Asimov died.

These writers aren’t on the best-seller lists; only new books earn places on those lists. But Christie and Bradbury and Doyle and many, many more writers are competition for everyone else entering the marketplace. And they have the cachet of quality that new and recent writers struggle to achieve.

So, we’ll look at successful brands and analyze the secrets of their success.

2^nd ~ Discovering Your Author Brand understands that the browsing readers will only give a few nanoseconds to our books.

So, we explain the three main glances that hook the readers before they swim down the river. We also look at the keys to unlock those glances. With the right keys, the brand is revealed, and the door to the reader opens.

To help with the keys and glances, we have worksheets (charts!) to help you discover the brand for book, series, and your author persona—because the first leads to the last.

3^rd ~ We have something the other books don’t have, another way to catch the attention of that swimming reader. Video trailers!

Advertising claims that consumers have to see something seven times—7!—before they’ll buy. Static ads and promo posts are all well and good, but we writers need an extra oomph to get that seventh look. Enter the video trailer.

Have you ever wanted to set up a video trailer or a brief clip, currently big on social media sites like TikTok and Instagram? Have you hesitated because you don’t know where to start?

We have an easily adaptable script as well as guidance on settling the debate between music and narration. (We pick music!)

Discovering Your Author Brand is packed with explanations and examples. Book 7 in the Discovering set, the manual is designed for new writers on the journey to becoming totally professional.

Writer M.A. Lee has been self-publishing fiction and non-fiction since 2015. She has over 25 books published under her pseudonyms. Visit www.writersinkbooks.com or her Amazon author page to discover more information.

Celebrate *Discovering Characters*

 Want to write a novel? You need to understand characters.

Discovering Characters is a comprehensive guidebook.  Check it out here:  take advantage of the summer promotional pricing, slowly winding down.

Celebrate a Book Birthday!

On this day in 2017, Old Geeky Greeks published to a few page-flickering fanfares.

With the clunky subtitle of Write Stories using Ancient Techniques, it was bound to take off. Not.

As part of the changes in my nonfiction books for writers, at the end of last year, Deranged Doctor Design created a wonderful new cover while I proofed (again) and re-formatted the original manuscript.  Here's the result, located on Amazon as well as many other online ebook distributors like Kobo and Apple and others.

Here's the Amazon link: https://www.amazon.com/dp/B082T3YVMK

View *The Hazard for Spies*

How can we *Enter the Writing Business*?

Find the answers at Edie Roones' blogger site.

Coming soon, the paperback and e-book bundles for Inspiration for Writers.

What is *Discovering Your Plot*?

What do writers want from plot?
What do writers need from plot?

Are those questions the same? Not really.

As wordsmiths, we writers know that want and need are two different words.

• ·         The want is a circumstance that we writers can control. We want plot specifics to help us craft story and exceed reader expectations.
• ·         The need is a circumstance of obligations from reader expectations of story. While readers may want the comfort of the genre elements (the tropes), they also wish to have their interest and curiosity piqued.

Can we writers deliver on the expectations and the surprises in order to please our readers?

That’s the involved question that Discovering Your Plot hopes to answer.

This guidebook covers plot structure and the necessities of genre expectations so we writers can anticipate what readers want.

• ·         It is NOT a list of tropes by genre or even a list of tropes that every novel should have.

It explores the six most common plot structures.

• ·         It is NOT a list of characters for plot or story. It is not a list of the “17 characters your novel needs” or the “characters used by famous authors”, as listed on social media sites.

It is a detailed examination of the major sections of a novel.

• ·         It is NOT a word-based or page-based formula of a novel’s structure.

By the end of Discovering Your Plot¸ writers will have the tools to construct a story as well as diagnose problems with pacing, tension and suspense, and sequencing events.

Track the Secrets of the Author Brand

Read about your author brand here.

Read the first secret here.

And then the second secret.

And third and fourth and more secrets here.

Buy here!